Belleque Family Farms pivots, selling produce to subscribers instead of grocery stores | Alaska Public Media

Belleque Family Farms began selling “shares of the harvest” last week, a weekly subscription to their hydroponic greens.

Last week, Belleque Family Farms began selling shares of their harvest. $40 dollars a week buys a share of 10 units a week. An ounce of basil or a head of greens each count as a unit. Subscribers can visit the farm twice a week to pick out their greens.

“You know, if you want a head of lettuce, you point at the one you want,” Belleque said. “If you want some spinach, we’ll snip it off for you and bag it up. If you want some herbs, we’ll cut it right there. Essentially what we’re trying to offer people is year-round, fresh, custom grown produce.”

Source: Belleque Family Farms pivots, selling produce to subscribers instead of grocery stores | Alaska Public Media

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